The Effect of Green Brand Image in Building Green Brand Equity through Green Brand Trust in Cosmetics and Body Care Company The Body Shop Indonesia. Holistic Journal of Management Research, [S. l.], v. 5, n. 2, p. 40–61, 2020. DOI: 10.33019/hjmr.v4i2.1861. Disponível em: https://www.holistic.ubb.ac.id/index.php/holistic/article/view/1861. Acesso em: 20 apr. 2026.